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Top 8 Beauty Brands For Women Of Color

Women of color have always faced a great challenge when trying to buy makeup. For a long time many makeup brands did not cater to women of different ethnicities so it was very difficult to find makeup that matched their skin color. Because of this, many women turned to Fashion Fair, one of the first brands to provide makeup for women of color. Beauty brands everywhere are now realizing the potential market that women of color present and are adding more shades and colors to their lines.

women of color beauty brands - lupita nyong'o

Lupita Nyong’o, brand ambassadress of Lancôme

French Beauty Brand, Lancome, recently named the beautiful “12 Years a Slave Actress” Lupita Nyong’o, their beauty ambassador and has added a diverse new range of shades to their brand!  Brands like Sleek Make-up, Iman Cosmetics, MAC Cosmetics, Stila, b.l.a.c. minerals, Becca, Black Opal, and Joy Lorraine Cosmetics have continuously paved the way on having a diverse range of cosmetics.

While many different brands are finally starting to add a bit of diversity to their lines, there are certain beauty brands that have continuously offered shades that cater to women of color.  So, if you’re currently looking for a good foundation or powder and you don’t know which brand will have your color, check out the wonderful brands mentioned below and you’ll be sure to find it!


Top Beauty Brands For Women Of Color

1. Sleek Make-up

Sleek Make-up has been in the beauty industry for almost 20 years. With at least 12 shades on the market and SPF coverage to boost, Sleek Make-up is a wonderful brand for women of color to try.

2. Iman Cosmetics

Iman Cosmetics were made by the famous supermodel, Iman. Iman Cosmetics caters specifically to women of color and considered to be one of the most accessible beauty lines for women of color.

3. MAC Cosmetics

MAC Cosmetics has always had plenty of shades for people of different skin tones everywhere. There are many products that cater to the shades and undertones of different ethnicities.

4. Stila

Stila is a fun and carefree make-up brand that offers a variety of shades and colors. Their products contain minerals that help to smooth and hydrate skin, and they are a great brand to consider when searching for multiple shades.

5. B.L.A.C. Minerals

This all-natural brand is made for women with diverse backgrounds. They seek to provide a “natural and holistic skin care and cosmetics to the ethnic marketplace while promoting individualistic beauty across race and place.”

6. Becca

Becca strives to provide cosmetics that match your skin tone, so you can have a perfect looking complexion that highlights your best features. They have at least 15 shades that are great for an all-day wear.

7. Black Opal

Black Opal was created in 1994 by dermatologist Cheryl Burgess, Ph.D. to specifically address the skincare needs of African American women. Since then the brand has developed formulas and a wide collection of shades that match the varied skin complexions of black women.

8. Joy Lorraine Cosmetics

Joy Lorraine Cosmetics was founded over 20 years by the company’s founder Joy Lorraine. This brand specializes in “offering a quality line of skin care and makeup products to enhance the beauty of women everywhere” and they have a diverse collection of affordable shades.

If you enjoyed this article about makeup brands for women of color, be sure to subscribe to our newsletter in the right hand sidebar above for more makeup and beauty tips.

About The Author

Victoria is a budding journalist and photographer who has a keen interest in beauty, fashion, and entertainment. Born in the small town of Brunswick, GA and later moving to Columbia, MD, Victoria has always known that she wanted to change the world with inspiring stories and captivating photographs! She currently attends the prestigious HBCU Howard University and will receive her B.A. in 2017. Follow Victoria for fashion tips!

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