It’s finally here!! WWDMAGIC – presented by MAGIC, and in collaboration with Women’s Wear Daily – is the fashion show of the year…and yes, it’s held in sunny Las Vegas. Let’s just jump right into things (no need to beat around the bush)…if you are a savvy individual in the fashion and/or tech arena, you will want to find me and my sister Britt at MAGIC! So, here’s why:
REASONS TO FIND ME & BRITT @ WWDMAGIC:
1. You have a really cool business OR you’re a really nifty blogger
2. Your really cool business doesn’t get half of the notice that it should
3. You haven’t really had any big stories written about your business (it’s okay, this is not an easy task – it’s normally impossible)
4. You are ACTUALLY interested in meeting ME & Britt (this is mandatory)
5. We are covering MAGIC as press for NUBRY on behalf of GRETCHY
Here’s the thing, we of all people know how absolutely RidICulOUSly insane it is to get a wonderful, peachy & creamy (?) story written about your business – no matter how stellar your concept is or how impeccable your next upcoming event is. WE KNOW! WE EMPATHIZE WITH YOU. WE CAN WEEP TOGETHER.
Most recently, for example, we held the 1st Worldwide Fashion Pop Up Shop on the iPhone – pretty cool, eh? So cool that our sale sold out in <36 hours and traffic overload from countries and continents all around the world caused our server to freeze for the first 20 minutes of the sale! Now, I’m not here to boast about our iPhone pop up shop, but it is worthwhile to note that we only received 1 story pre-sale from BostInnovation (thx BostInnovation) and 0 stories apres sale! Okay…maybe to the big guys this wasn’t that newsworthy…
BUT, a few days ago I read an article in MASHABLE titled: “InStyle Puts Pop-Up Shop In Shopkick App. Hmmm. I don’t think this requires any further explanation on my behalf, except that it seems fair to say that MASHABLE only writes about REALLY BIG corporations. OR, they will also write about startups, but require something like $40 million in funding before they even open their startup doors. The stories speak for themselves. I’m not making this up.
But times change…they do. This year’s MAGIC is a great example of how the MAGIC event has revolutionized and really adapted with the current fashion landscape. MAGIC realizes how important us young fashionista techies are to retail – I’m talking about you bloggers, trendsetters, decision makers, & young entrepreneurial minds – and therefore they are going above and beyond to accommodate us! In February, they flew 30 trendy bloggers to Vegas for MAGIC and set them up in their very own blogger booth – Wowie!!! Fashion techies (young rising entrepreneurs) are definitely to be watched, followed, and studied. Because only a handful (and yes, I do mean handful) are given a second notice, Britt and I have set out to give the rest of us rising stars the story they deserve!
So, if you have a compelling story, an interesting personality, and the drive to succeed, we want to meet you and chat! Try finding us in the Press Booth at WWDMAGIC…although, we’ll most likely be walking around somewhere else inside the show since we like ACTION! Or, send us a quick meetup email to: firstname.lastname@example.org
Hope to meet you soon 🙂